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Course Description

Making a determination on the appropriate price for your product relies on a firm understanding of how much value potential customers will find in your product. In this lesson, you’ll investigate some of the psychological factors that contribute to this value. You’ll also examine conjoint analysis and value pricing as aids to price setting.

Benefits to the Learner

  • Examine methods to obtain pricing information from prospective customers
  • Calculate a product’s economic value to the customer
  • Explore best practices for computing appropriate prices
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Type
self-paced (non-instructor led)
Dates
Dec 01, 2023 to Dec 31, 2030
Total Number of Hours
1.0
Course Fee(s)
Regular Price $0.00
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