Loading...

Course Description

These days, you can buy nearly anything online or in a brick-and-mortar store. Yet shoppers actually behave differently in each environment even when they're shopping for the same item. In this lesson, you'll examine what makes the online environment different for shoppers and for sellers. You'll discover two frameworks to help you develop an online strategy, and you'll explore one of those frameworks in detail. In a hands-on activity, you'll assess your online store with an eye toward how to improve it.

Benefits to the Learner

  • Examine what makes buying and selling online unique from each other
  • Explore two frameworks for optimizing your online store 
  • Consider recommendations for how to bring more visitors to your website and turn those visitors into customers
Loading...
Enroll Now - Select a section to enroll in
Type
self-paced (non-instructor led)
Dates
Dec 02, 2022 to Dec 31, 2030
Total Number of Hours
1.0
Course Fee(s)
Regular Price $0.00
Required fields are indicated by .