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Course Description

By learning how to competitively create a product assortment, establish pricing, and execute a marketing mix, you can reach your target audience and create a competitive fashion retailer. Start by exploring the foundations of pricing, examining key pricing formulas, and use this information to calculate standard garment markups. Then plan your retail assortment as well as evaluate the assortments of competing fashion retail brands. This will help you strategize a marketing mix for your fashion retailer.

Benefits to the Learner

  • Establish an approach to garment pricing
  • Develop an assortment plan and promotional strategy
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Type
self-paced (non-instructor led)
Dates
Jul 27, 2021 to Dec 31, 2030
Total Number of Hours
1.0
Course Fee(s)
Regular Price $0.00
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