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Course Description

Good Old-Fashioned AI (GOFAI) is effective for many tasks but has limitations when dealing with complex data patterns. Neural networks (NN), inspired by the human brain, offer a powerful alternative by learning from data patterns and relationships. This course will introduce you to the foundations and architectures of neural networks, enabling you to train, evaluate, and optimize these models to improve performance. You will explore the impact of data volume and model complexity on predictions, ensuring you select the most suitable NN models for various business scenarios. The course also delves into ethical considerations, such as model bias and data privacy, to ensure responsible AI implementation.

By examining real-world applications and engaging in hands-on exercises, you will develop practical skills in configuring neural networks and evaluating their performance. This course will equip you with the knowledge to apply these techniques effectively and create an action plan to address ethical concerns, ensuring your AI projects are both effective and responsible.

You are required to have completed the following courses or have equivalent experience before taking this course: 

  • Creating Business Value With AI
  • Exploring Good Old-Fashioned AI
  • Leveraging Data for AI Solutions

Faculty Author

Lutz Finger

Benefits to the Learner

  • Optimize the configuration of a neural network
  • Evaluate the impact of data and complexity on model performance
  • Identify, create, and assess a neural network suitable for a specific business use case
  • Create an action plan for model bias and data privacy

Target Audience

  • Professionals seeking fundamental AI skill development
  • Product managers and leaders
  • Early-career AI specialists
  • Data scientists 
  • Tech enthusiasts
  • Entrepreneurs
  • Venture capitalists
  • C-suite leaders 
  • Innovators and design thinkers
  • Anyone interested in applying AI and automation in their industry 

Applies Towards the Following Certificates

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Enroll Now - Select a section to enroll in
Type
3 week
Dates
Jul 23, 2025 to Aug 12, 2025
Total Number of Hours
18.0
Course Fee(s)
Regular Price $999.00
Section Notes

IMPORTANT COURSE INFORMATION

  • Please note that the content in this certificate program was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed JCB701: Creating Business Value With AI prior to JCB702: Exploring Good Old-Fashioned AI, and JCB702: Exploring Good Old-Fashioned AI prior to JCB703: Leveraging Data for AI Solutions, etc. 
  • You have just received access to Symposium for one year! Symposium features various live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing AI topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
Type
3 week
Dates
Aug 20, 2025 to Sep 09, 2025
Total Number of Hours
18.0
Course Fee(s)
Regular Price $999.00
Section Notes

IMPORTANT COURSE INFORMATION

  • Please note that the content in this certificate program was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed JCB701: Creating Business Value With AI prior to JCB702: Exploring Good Old-Fashioned AI, and JCB702: Exploring Good Old-Fashioned AI prior to JCB703: Leveraging Data for AI Solutions, etc. 
  • You have just received access to Symposium for one year! Symposium features various live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing AI topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
Type
3 week
Dates
Sep 17, 2025 to Oct 07, 2025
Total Number of Hours
18.0
Course Fee(s)
Regular Price $999.00
Section Notes

IMPORTANT COURSE INFORMATION

  • Please note that the content in this certificate program was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed JCB701: Creating Business Value With AI prior to JCB702: Exploring Good Old-Fashioned AI, and JCB702: Exploring Good Old-Fashioned AI prior to JCB703: Leveraging Data for AI Solutions, etc. 
  • You have just received access to Symposium for one year! Symposium features various live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing AI topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
Type
3 week
Dates
Oct 15, 2025 to Nov 04, 2025
Total Number of Hours
18.0
Course Fee(s)
Regular Price $999.00
Section Notes

IMPORTANT COURSE INFORMATION

  • Please note that the content in this certificate program was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed JCB701: Creating Business Value With AI prior to JCB702: Exploring Good Old-Fashioned AI, and JCB702: Exploring Good Old-Fashioned AI prior to JCB703: Leveraging Data for AI Solutions, etc. 
  • You have just received access to Symposium for one year! Symposium features various live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing AI topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
Type
3 week
Dates
Nov 12, 2025 to Dec 02, 2025
Total Number of Hours
18.0
Course Fee(s)
Regular Price $999.00
Section Notes

IMPORTANT COURSE INFORMATION

  • Please note that the content in this certificate program was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed JCB701: Creating Business Value With AI prior to JCB702: Exploring Good Old-Fashioned AI, and JCB702: Exploring Good Old-Fashioned AI prior to JCB703: Leveraging Data for AI Solutions, etc. 
  • You have just received access to Symposium for one year! Symposium features various live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing AI topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
Type
3 week
Dates
Dec 10, 2025 to Dec 30, 2025
Total Number of Hours
18.0
Course Fee(s)
Regular Price $999.00
Section Notes

IMPORTANT COURSE INFORMATION

  • Please note that the content in this certificate program was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed JCB701: Creating Business Value With AI prior to JCB702: Exploring Good Old-Fashioned AI, and JCB702: Exploring Good Old-Fashioned AI prior to JCB703: Leveraging Data for AI Solutions, etc. 
  • You have just received access to Symposium for one year! Symposium features various live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing AI topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
Type
3 week
Dates
Feb 04, 2026 to Feb 24, 2026
Total Number of Hours
18.0
Course Fee(s)
Regular Price $999.00
Section Notes

IMPORTANT COURSE INFORMATION

  • Please note that the content in this certificate program was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed JCB701: Creating Business Value With AI prior to JCB702: Exploring Good Old-Fashioned AI, and JCB702: Exploring Good Old-Fashioned AI prior to JCB703: Leveraging Data for AI Solutions, etc. 
  • You have just received access to Symposium for one year! Symposium features various live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing AI topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
Type
3 week
Dates
Apr 01, 2026 to Apr 21, 2026
Total Number of Hours
18.0
Course Fee(s)
Regular Price $999.00
Section Notes

IMPORTANT COURSE INFORMATION

  • Please note that the content in this certificate program was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed JCB701: Creating Business Value With AI prior to JCB702: Exploring Good Old-Fashioned AI, and JCB702: Exploring Good Old-Fashioned AI prior to JCB703: Leveraging Data for AI Solutions, etc. 
  • You have just received access to Symposium for one year! Symposium features various live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing AI topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
Type
3 week
Dates
May 27, 2026 to Jun 16, 2026
Total Number of Hours
18.0
Course Fee(s)
Regular Price $999.00
Section Notes

IMPORTANT COURSE INFORMATION

  • Please note that the content in this certificate program was developed to be completed in sequential order as course concepts build throughout the program. With this in mind, please be sure you are scheduled to complete or have completed JCB701: Creating Business Value With AI prior to JCB702: Exploring Good Old-Fashioned AI, and JCB702: Exploring Good Old-Fashioned AI prior to JCB703: Leveraging Data for AI Solutions, etc. 
  • You have just received access to Symposium for one year! Symposium features various live, highly participatory virtual Zoom sessions with Cornell faculty and experts to explore today’s most pressing AI topics. Throughout the year, you may participate in as many sessions as you wish. Attending a Symposium is not required to successfully complete the certificate program.
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