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Course Description

Once you have articulated and documented an invention's unique qualities, identified the applicable intellectual and bioproperty tools, and determined the market segment, you will be able to create a winning package to start the commercialization process. Defining a clear and realistic path to market will help ensure your success.

In this course, you will examine how to maximize the value proposition for a given invention for your desired market segment. You will explore how to identify and analyze risks associated with an invention and how to frame those risks in your opportunity package. By leveraging a tool originally developed by NASA, you will determine the steps needed to bring an invention to market and develop a roadmap for meeting that goal. By the end of this course, you will be able to bring all the pieces of an opportunity package together, giving you the foundation needed to begin thinking about a business development plan going forward.

You are required to have completed the following courses or have equivalent experience before taking this course:

  • Understanding the Invention
  • Developing a Unique Value Proposition
  • Securing Inventions, IP, and Bioproperty

Faculty Author

Richard Cahoon

Benefits to the Learner

  • Consider the inventive features, property control position, and marketability of an invention to identify potential value
  • Evaluate the risks associated with an invention
  • Perform an in-depth analysis of the market potential for an invention
  • Describe the opportunity package for an invention

Target Audience

  • Entrepreneurs
  • IP managers
  • Invention and innovation managers
  • Engineers
  • Scientists
  • R&D and business development professionals
  • Tech transfer professionals
  • Business managers
  • Consultants

Applies Towards the Following Certificates

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Enroll Now - Select a section to enroll in
Type
2 week
Dates
Jun 26, 2024 to Jul 09, 2024
Total Number of Hours
12.0
Course Fee(s)
Regular Price $999.00
Type
2 week
Dates
Sep 18, 2024 to Oct 01, 2024
Total Number of Hours
12.0
Course Fee(s)
Regular Price $999.00
Type
2 week
Dates
Dec 11, 2024 to Dec 24, 2024
Total Number of Hours
12.0
Course Fee(s)
Regular Price $999.00
Type
2 week
Dates
Mar 05, 2025 to Mar 18, 2025
Total Number of Hours
12.0
Course Fee(s)
Regular Price $999.00
Type
2 week
Dates
May 28, 2025 to Jun 10, 2025
Total Number of Hours
12.0
Course Fee(s)
Regular Price $999.00
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